ABOUT [Replace?]

“Next to doing the right thing, the most important thing is to let people know you are doing the right thing.”  These words are the driving force behind Mia Scott-Aime’s decade-long career in communications, focusing on helping brands tell a good story by having a good story to tell. A proven media relations strategist, Mia is known for her ability to help brands build those stories around meaningful business solutions, while maintaining alignment with core corporate objectives and forecasting industry trends. Mia is best known her ability to artfully curate business narratives that are authentic, yet relevant to the current cultural zeitgeist. In other words, she knows what’s “hot” and how to spin it, using a unique skill set for both big idea building and tactical execution.

PRESENT [Replace?]

As the Vice President of Corporate Communications for Nielsen, Mia develops C-level media relations strategy for Nielsen’s key areas of operation including the measurement of consumer behavior across TV/video content, digital, mobile, radio, social, CPG, retail and e-commerce. In addition, she manages multiple external PR and marketing agencies to ensure delivery of seamless, on-brand, immersive activations. In this role, she also serves as a thought leader for Nielsen’s Diverse Intelligence Series, a collection of reports focused on the media consumption and purchasing habits unique to diverse consumers including African and Asian Americans, Hispanics, the LGBT+ community, differently abled consumers and more.